Once upon a time, long before the World Wide Web’s advent, the only instances in which videos were used to market or advertise products, services, or business entities were through television broadcasts and in movie theaters, being played throughout the time spent waiting for movies to start. Today, videos are more frequently utilized in advertising and marketing thanks to the popularity of social media platforms. Let’s learn about the utilization of videos in spreading information regarding a business’ offerings, especially as related to social media platforms like Facebook, YouTube, and Twitter. Videos are critical to promoting your brand, business or service online in today’s world.
Watching Videos Is a Highly Popular Practice
Although the number has almost certainly since increased since the insight was published last year – back in 2018, that is – it is safe to assume that upward of
85 percent of Americans who use the Internet regularly use the World Wide Web to view videos they’re interested in. As such, you should never undervalue the potential of social media video production on a custom basis, making sure that video is of high quality and tailored precisely to how your business operates.
Video Length Is Essential to Keep a Tab On
As you know, the longer a video is, the longer the websites that host them take to load. Considering that you can almost certainly manage to transmit the message you seek to offer to potential customers all while significantly shortening the length of your original social media video. This will also ensure better SEO results, as web pages with lighter loads routinely rank higher than their heavier counterparts.
Bringing Social Media Platform-Based Videos to Life
The Draw Shop of Salt Lake City, Utah, is a regional leader in social media video production. For more information, contact The Draw Shop online at www.thedrawshop.com.