How to Design a Helpful Post and Panel Sign for Your Small Business

by | Aug 5, 2019 | Marketing

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When you are establishing a small business, you need a sign so that people will know your location. Your sign also plays a big role in the first impression that people have of you. Be sure to use these three tips when ordering custom post and panel signs in Peachtree City, GA.

Include Essential Info
The first thing that you need to do when customizing your post and panel signs in Peachtree City, GA, is to add essential info. Your business name should be front and center on the sign. It should be large enough for drivers to clearly read from the road. If your business is a service, such as an orthodontist, you may want to add your name and degree suffix. Including your business phone number and street address on the sign can be helpful as well.

Choose a Lettering Style
While ornate letters may look great, they can be difficult to read. People who are driving as they approach your business might not be able to decipher an ornate font. Choose a simple or classic font that is easy for people to read. Make sure that the height of the lettering is large enough for people to see from at least 20 feet away.

Add Some Style
Adding some personal touches to the sign can make your company more visible and understandable. Add some color that will be easy on the eyes and provide enough contrast. Select colors that are visible in different lighting conditions. It is possible that people might be wearing sunglasses or driving past your business at dusk. They need to be able to read your sign. Consider some decorative touches, such as a panel that has an arch or curved shape. You could also choose posts that have decorative tops.